Intralot Orion — sports betting platform for connected player experiences

INTRALOT Orion is a sports betting platform designed to deliver a connected player experience across multiple channels. It supports various sports events, racing, and virtual games, enabling operators to manage diverse customer touchpoints. The platform provides a single point of control for both online and offline interactions, including desktop, mobile applications, and self-service terminals.

Supported Content and Channels

The platform supports a range of content, including sports events, live horse and greyhound racing, and virtual and pre-recorded games. It caters to multiple sales channels, such as retail, online, and mobile. Operators can feed various online and offline customer touchpoints simultaneously, irrespective of geographical location or specific business requirements.

Betting Features

INTRALOT Orion includes features to support the player journey, such as promotions, bonuses, personalized pricing, and price boosts. It also offers a complete cash-out suite. The platform is designed to provide differentiated risk management per sales channel.

Operational Control and Integration

Operators can manage their margin on a per-channel basis by parameterizing sports betting content and utilizing available risk-management tools. As an open system, INTRALOT Orion can integrate with third-party software. It is also a multi-feed-ready platform, adaptable to local market conditions.

This platform suits operators seeking a unified control point for managing a diverse sports betting offering across multiple customer touchpoints and sales channels. Its capabilities support the delivery of a connected player experience for a variety of betting content within the iGaming sector.