Mindway AI Gamalyze

We provide Gamalyze as a gamified responsible gambling self-test designed to help operators create a more engaging, actionable, and player-friendly approach to safer gambling. Instead of relying only on traditional questionnaire-based self-assessments, Gamalyze turns the process into an online card game and analyzes how players actually make decisions during play. This gives players clearer insight into their own risk profile, reward sensitivity, loss sensitivity, and gambling-related decision patterns.

The product helps operators strengthen player protection by encouraging early self-awareness before gambling behavior escalates. Mindway AI highlights several key benefits, including higher engagement compared with questionnaires, early warning around at-risk or problem gambling, novel risk markers for players and operators, individualized advice, and less biased assessment because the tool observes player actions rather than relying only on self-reported behavior.

Gamalyze is built on Mindway AI’s neuroscience-based approach to safer gambling and uses insights from neuroimaging and problem gambling research to generate feedback from player decisions. The product has also received the Global Regulatory Award for Compliance Innovator or Innovation of the Year 2020, reinforcing its value for operators that want a more modern responsible gambling tool with stronger player engagement and clearer behavioral insight.